There are 2 parts in this brief. In the first part, a lot a research and analysis based on 20th and 21st century political, social and other ethical ad campaigns. It is very important to see how designers, advertisers or even people like you and me convey a message based on a society problem. Are they (too) subversive ? How far can we go ? I will questioned myself and focused on a fight which is at the same time personal and raise audience awareness.
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